BY ANGELA FAIRHURST
In Tempe, Arizona, a quiet revolution in sustainable scenting is taking place in commercial, healthcare, and residential environments. Jessica Wiehle, founder of AromaWell, embarked on her journey into the world of aromatherapy through a deeply personal experience. Watching her mother battle cancer has profoundly shaped her understanding of health and wellness.
“My mother was beautiful and loved her perfumes and cosmetics yet lived in a time when synthetics were taking over,” Jessica recalls.
Her mother’s passing at the age of 48 sparked Jessica’s mission to explore natural alternatives, leading her to discover the healing power of essential oils.
“Aromatherapy found me during a sea of emotions and grief, becoming both a healing tool and a catalyst for change,” Jessica shares.
This experience, coupled with her own sensitivities to artificial fragrances, fueled her passion for natural health options and her desire to create AromaWell.
“I realized that many people suffer from sensitivities without knowing the cause,” she explains. “Finding aromatherapy was a godsend — I could smell good and feel good without being triggered.”
This realization led Jessica to remove synthetic products from her life, grow her own food, and embrace holistic living. Her personal journey became the foundation for AromaWell’s mission: to help people “Smell Good and Feel Good, Everyday” through the power of natural scents.
AromaWell’s approach focuses on the therapeutic value of natural scents.
“Our essential oils offer mood enhancement, increased productivity, and reduced anxiety — benefits that synthetics can’t provide,” Jessica explains.
The company’s commitment to sustainability is evident in its meticulous sourcing of 100% pure essential oils.
“We only use wild-harvested, organic, and ethically farmed oils,” Jessica notes. This dedication ensures that AromaWell’s products are not only effective but also environmentally responsible. Jessica’s travels to distilleries around the world have deepened her understanding of the oils’ origins and reinforced her commitment to quality.
AromaWell’s Aromatic Branding Experience helps clients create custom blends that align with their brand’s mission and vision.
“We guide them through a full sensory experience to determine the perfect scent,” Jessica explains. The process is similar for homeowners, focusing on the desired atmosphere and emotional impact.”
AromaWell’s impact extends across various business sectors, from healthcare to hospitality, to create custom aromatic environments.
“We’re not masking odors with artificial chemicals,” she says. “We’re enhancing spaces with 100% pure essential oils and technology, making us truly one-of-a-kind in the commercial scent industry.”
In a Phoenix IV clinic, artificial fragrances were replaced with a custom-formulated aromatherapy blend, creating a signature “olfactory logo” that improved patient mood and reduced anxiety.
At a memory care facility in Fountain Hills, AromaWell installed commercial aromatherapy systems, replacing toxic, petroleum-based air fresheners. This transformation created a more welcoming environment for guests and prospects while reducing anxiety for existing residents and staff.
In the hospitality industry, AromaWell is helping hotels and vacation rentals create distinctive, eco- friendly atmospheres.
“Our natural scents can transform a rental into a memorable, healing retreat,” Jessica notes.
The company’s approach to workplace wellness is equally innovative, integrating aromatherapy into office environments to create more productive, positive, and healthy spaces for employees.
AromaWell’s diffusers are designed with both aesthetics and functionality in mind, ensuring that their solutions are as beautiful as they are effective. The company’s commitment to sustainability extends to product sourcing and packaging, prioritizing partnerships with sustainable growers, and using eco-friendly materials whenever possible.
As awareness of the harmful effects of synthetic fragrances grows, AromaWell stands at the forefront of natural commercial aromatherapy, proving that the right scent can transform lives and reconnect us with nature. As the company expands its reach, AromaWell is set to redefine our relationship with scent, one space at a time.
